World Series Game 3 posts strong viewership, gives FOX best Friday night in three years

With the 15th one-run game this Postseason -- the most in MLB history -- the Royals won Game Three of the World Series 3-2 to take a two games to one lead over the Giants. And once again, the game posted strong viewership numbers.

Game Three -- the first World Series game scheduled on a Friday since 1990 -- drew 12.4 million viewers on FOX and FOX Deportes. That tops the Game Three viewership from four of the past six World Series, and marks a +17% increase over Game Three of the 2012 World Series, which also featured the Giants as well as the Tigers, a team in a market twice the size of Kansas City.

Game Three propelled FOX to another dominant win among all primetime competition, +37% better than the second place network according to metered market data from Nielsen. Game Three also marks FOX's most-watched Friday primetime telecast in three years, since Game Seven of the 2011 World Series, which was rescheduled due to rain. Through three games, the 2014 Fall Classic is averaging a combined 12.7 million viewers on FOX and FOX Deportes, up +7% over the first three games in 2012.

In Kansas City, Game Three drew a 49.0 local rating, second only to the 49.7 for Game Two among all MLB games on record in the market. In San Francisco, the game drew a 26.4 rating. Through three games, the World Series is averaging a 48.9 rating in Kansas City and a 28.1 in San Francisco.

This World Series marks the 85th time a team has led the Fall Classic two games to one. In the previous 84, the team leading 2-1 is 42-42 in Game 4.