Friday's slate of MLB Division Series contests produced historic levels of drama, featuring just the third day in MLB history with three Postseason games decided by just one run. And that was before the Kansas City Royals continued their thrilling run with yet another exciting extra innings win, becoming both the first team to play (and win) three consecutive 11+ inning Postseason games, as well as the first team to start a Postseason with three straight extra inning games.
The excitement on the field has led this Postseason to be the most-watched since 2010, with 3.8 million average viewers through day two of the Division Series, an increase of +15% over last year through the same point, according to Nielsen.
In addition, the MLB Postseason propelled FOX Sports 1 to multiple viewership records in its first day of coverage, including its most-watched event ever (3.6 million viewers for Cardinals-Dodgers), and its most-watched non-primetime event ever (2.0 million viewers for Giants-Nationals). Based on metered market ratings, Friday is also projected to be the highest-rated day in its history.
TBS also continued its momentum for its American League coverage, averaging 3.9 million viewers for its coverage to date, an increase of +15% over its coverage last year.
The action continues tonight with Game Two of both NL Division Series, starting with Giants-Nationals at 5:30 p.m. ET on FOX Sports 1 and followed by Cardinals-Dodgers at 9:30 p.m. ET on MLB Network.