Joe Maddon Billboard

The Royals set the standard with the Alex Gordon sliding billboard. But they're not the only team to produce creative and fun outdoor ads.

The Rays enlisted the services of popular skipper Joe Maddon for one of their new billboards. Maddon flexes his biceps as a fun way to promote the Rays' 2014 flex pack offering. For a 60-year-old, he's in great shape, in addition to being a great sport. He must have some workout equipment on the RV.