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MLB.com Franchise MVP debuts in Apple App Store

NEW YORK, DECEMBER 3, 2013 - MLB Advanced Media (MLBAM), the interactive media and Internet company of Major League Baseball and award-winning mobile developer, today unveiled a new mobile game, MLB.com Franchise MVP.

The free-to-play game, available for iPhone and iPad, puts the building blocks for franchise success - a World Series championship - squarely in the hands of its players. Each player's journey begins as a minor league prospect playing for the Class A Advanced affiliate of their favorite MLB team, working his way up the ladder to the Major Leagues.

Player performance in the mini-game simulations and critical decision-making, including training, energy level, facilities and equipment, will be key in the pursuit of MLB glory. Users will be able to track their progress through team and league standings, player performances and rewards earned.

MLB.com Franchise MVP also will debut for supported Android smartphones and tablets in 2013.

"We built this game to be a fun graft of simulation baseball and player development strategies," said Jamie Leece, VP, Gaming, MLBAM. "The ability for fans to play multiple games in minutes and a full season in an afternoon will appeal to mobile gamers."

MLB.com Franchise MVP is the latest in a series of mobile gaming and fantasy baseball products developed and distributed by MLBAM.

Other popular game titles currently in the App Store include MLB Ballpark Empire and MLB.com Home Run Derby. New games and recurring fantasy games, such as Beat The Streak and its "never-won" $5.6 million grand prize, will launch in advance of Opening Day 2014.

To download MLB.com Franchise MVP, please visit MLB.com.

Key Features:

  •  Choose from all 30 MLB and 90 MiLB teams
  •  Begin as a Class A prospect and climb the ladder to MLB starter
  •  Make all key decisions to impact on-field play
  •  Play mini-games such as in-game pitching, fielding and hitting simulated play
  •  Track progress and team performance
  •  Earn in-game currency and acquire new gear, facilities and skills
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