LOS ANGELES -- An estimated 10,000 attended Saturday's 11th annual "Viva Los Dodgers" celebration in the Dodger Stadium parking lot before the Dodgers' 10-7 win over the Giants.
The festival, sponsored by Coca-Cola and Toyota, featured live music from Titanes de Durango, Dareyes de la Sierra, Lalo Mora, and a battle of the Norteña and Banda bands. Special guest Don Cheto provided entertainment.
Jose Velasquez was the winner of the "¿Te Pareces a Manny?" lookalike contest and visited with the Dodgers slugger before the game on the field.
Dodgers fans also had the opportunity to pay tribute to Hall of Fame broadcaster Jaime Jarrín in honor of his 50th season as "the Spanish-language voice of the Dodgers." His broadcast partners Pepe Yñiguez and Dodgers pitching legend Fernando Valenzuela also participated.
Interactive family-friendly areas included the Coke Cold Zone, McDonald's Fast Pitch, and a display of more than 16 historical cars including the Dodgers' fire and ice cream trucks and an LAPD helicopter.
After the festival, the Dodgers honored two-time Academy Award winner Gustavo Santaolalla with a ceremonial first pitch. The composer and lyricist's credits include Oscars for Best Original Score for "Brokeback Mountain" in 2005 and Best Original Score for "Babel" in 2006. His "Cuatro Caminos" also won a Grammy Award in 2004 for Best Latin Rock/Alternative Album.
"We are proud of our 'Viva Los Dodgers' tradition," said Dodgers president Jamie McCourt. "This family festival reflects a beautiful part of our culture, our community and our ballclub.
"We are particularly proud, in this 50th anniversary season, to put the spotlight on our own Jaime Jarrín. With dignity and class, he has brought Dodger baseball to so many families. We are pleased that our fans can show him their gratitude in person this Saturday afternoon."
Ken Gurnick is a reporter for MLB.com. This story was not subject to the approval of Major League Baseball or its clubs.