All-Star Red Carpet Show gets Royal treatment

All-Star Red Carpet Show gets Royal treatment

All-Star Red Carpet Show gets Royal treatment
It is an endless parade that started appropriately enough in the Motor City, crossed the Clemente Bridge outside Pittsburgh's PNC Park, wound through the piers alongside San Francisco Bay, steamrolled up Manhattan's Avenue of the Americas, careened alongside the Arch, visited Disneyland and scorched the hot streets of Phoenix.

This time the trucks will be rolling through downtown Kansas City, and George Brett will be leading the way as he did throughout an entire Hall of Fame career.

Major League Baseball fans will have an opportunity on July 10 to see their favorite 2012 MLB All-Stars up close on the streets of Kansas City and nationally on MLB Network as part of the eighth annual MLB All-Star Red Carpet Show presented by Chevrolet.

On that Tuesday afternoon, locals and tourists are invited to watch the procession of All-Stars to the 83rd Midsummer Classic as they make their way down an approximately 4,129-foot red carpet, stretching half a mile from the corner of Ward Parkway and Wornall Road to Nichols Road and Central Street inside the iconic Country Club Plaza.

The event, which begins at 2 p.m. ET, is scheduled to feature all the MLB All-Stars riding in 2012 Chevrolet Silverado trucks. Serving as Grand Marshal is Brett, the MLB All-Star Ambassador and 13-time MLB All-Star. In addition, Ron Washington and Tony La Russa, the AL and NL All-Star managers, respectively, will lead their teams down the carpet in Camaro convertibles. MLB Network's Greg Amsinger, Harold Reynolds and Alanna Rizzo will host the event's national telecast at 4 p.m. ET, with an abbreviated version at 7:30 p.m. ET.

"The MLB All-Star Red Carpet Show presented by Chevrolet is a unique and unforgettable way for baseball fans in Kansas City to take part in All-Star Week," said Tim Brosnan, MLB executive vice president of business. "Thanks to the continued support of Chevrolet, we are able to give our fans the chance to get an up-close view of their favorite All-Stars and take away a lasting All-Star memory."

The event started in Detroit for the 2005 All-Star Game and was an immediate hit, growing in popularity along the way. You think about the Clemente family being Grand Marshals in the lead vehicle when that 2006 parade crossed over the bridge named after the great Roberto, on the way to PNC that day. It is always fun watching All-Stars with their families on board the vehicles, tossing goodies into the crowds, letting everyone be involved.

Because last year's event was in Arizona, heat was a major issue for the first time. The course was shortened substantially, to keep representatives from being outdoors as briefly as possible. That will not be as significant this time, as it will be more like 2009 across the state in St. Louis, where it started near the Arch and finished at Busch Stadium.

"We're looking forward to watching the MLB All-Stars ride in two of the biggest stars in the Chevrolet lineup -- the Silverado and the Camaro convertible," said Phil Caruso, Chevrolet national promotions manager. "Chevrolet customers love baseball, and events like the MLB All-Star Red Carpet Show give us a chance to help our customers connect with their favorite MLB players."

With the outcome of the All-Star Game again determining which league will have home field advantage in the World Series, the World Series Trophy crafted by Tiffany & Co. will be on display as part of the MLB All-Star Red Carpet Show.

For the second year in a row, a team of fashion and beauty experts have signed on to dress a group of players' wives exclusively for the Red Carpet. Fashion house Tory Burch will provide dresses and parade attire, and Bobbi Brown make-up artists will be on-site prior to the parade for beauty treatment and application. Last year's addition of a gift bag gave it something of an Oscars feel for the players' families, before they set off to be cheered by fans.

"It's cool to be out there and have the fans kind of yelling at you, screaming at you, waving at you," Rangers outfielder Josh Hamilton said during last year's parade. "They want to throw balls at you, but it's fun. It's part of the whole celebration, and I enjoy it."

The 83rd All-Star Game will be televised nationally by FOX Sports; in Canada by Rogers Sportsnet and RDS; and worldwide by partners in more than 200 countries via MLB International's independent feed. Pregame ceremonies will begin at 8 p.m. ET. ESPN Radio and ESPN Radio Deportes will provide exclusive national radio coverage of the All-Star Game., MLB Network and Sirius XM also will provide comprehensive All-Star Week coverage.

Mark Newman is enterprise editor of You also can leave comments on his Blogs Central community blog. This story was not subject to the approval of Major League Baseball or its clubs.