Red Sox to launch official resale ticketing platform for fans to buy and sell Red Sox tickets

The Red Sox today announced plans to launch a new online resale ticket platform where fans can buy and sell Red Sox tickets. "Red Sox Replay" will be available to all fans through their Red Sox "My Tickets" account. The platform is scheduled to go live on March 1 at redsoxreplay.com.
 
Red Sox Replay allows sellers to set the ticket price and even provides the option of automatically donating tickets to the Red Sox Foundation for a tax credit should they remain unsold by a certain date or time.
 
The new platform will have lower fees for buyers than competing sites, and because it is fully integrated with the Red Sox ticketing system, tickets will be sent electronically, eliminating the need for printing and shipping.
 
Red Sox season ticket holders will have added incentives to use the site, including lower fees and the option of a full fee reimbursement towards renewal of their season ticket account. The group will also earn Red Sox Rewards points with each sale. 
 
"Over the years, one of the requests we have heard most from our season ticket holders is to provide them with a safe, trusted, and convenient way to sell their unused Red Sox tickets," said Red Sox President Sam Kennedy. "Creating our own secondary market platform enables us to provide an option that guarantees buyers the authenticity of their purchase and allows users to work directly with the Red Sox to resolve any customer service issues, which is not always possible with a third party vendor."
 
Red Sox Replay is being created in partnership with MLBAM and Tickets.com, and will be available on mobile devices and through the free MLB.com Ballpark app.