Archer awarded for social media prowess

All-Star pitcher's analysis-filled takes have made him a Twitter favorite

Archer awarded for social media prowess

Rays pitcher Chris Archer's insightful social media personality has earned him an Esurance MLB Award.

Archer took home one of the first awards of the day on Friday when it was revealed -- naturally, on social media -- that he was the recipient of this year's Best Social Media Personality Award.

Archer earned the recognition for his substantive and analysis-filled takes on Twitter, helping fans view the game through the eyes of a Major League pitcher and rising star.

• Complete 2015 awards coverage

For his efforts, Archer will receive a Greatness in Baseball Yearly (GIBBY) trophy. Archer beat out Royals catcher Salvador Perez and former teammate David Price for the honor. Rays outfielder Kevin Kiermaier picked up the Best Defensive Player Award later Friday night.

The Esurance MLB Awards annually honor Major League Baseball's greatest achievements as part of an industry-wide balloting process that includes five components, each of which accounts for 20 percent of the overall vote: media, front-office personnel, retired MLB players, fans at MLB.com and Society for American Baseball Research (SABR) voters.

Rays win a pair of awards

Individual awards went to the Best Major Leaguer, in addition to the winners in the following categories: Best Everyday Player, Starting Pitcher, Rookie, Defensive Player, Breakout Player, Bounceback Player and Postseason Performer.

Winners were also recognized for the year's Best Offensive Play, Defensive Play, Moment, Single-Game Performance, Social Media Post, Celebrity Fan, Fan Catch, Video Board Moment, TV Call, Radio Call, Player-Fan Interaction, Trending Topic and Interview.

Two final categories -- Best Manager and Best Executive -- will be announced at the Winter Meetings in Nashville, Tenn.

Joey Nowak is a reporter for MLB.com. Follow him on Twitter at @joeynowak. This story was not subject to the approval of Major League Baseball or its clubs.