ANAHEIM -- Starting on Monday, if you're walking out of Angel Stadium after an Angels win, take a look up at the halo crowning the iconic 230-foot letter "A" sign -- it'll be glowing purple.
In an effort to raise Alzheimer's awareness, the Angels will be lighting the halo purple after every win during June -- which is Alzheimer's and Brain Awareness Month -- as part of a partnership between the team and Alzheimer's Association, Orange County.
"The most important thing for us is, the Angels are very high-profile," AAOC CEO/president Jim McAleer said. "Mike Trout is a demigod and all that stuff. Everyone knows who the Angels are, where they are and what they do. One of the things we struggle with is letting people know who we are and what we do."
Alzheimer's Association, Orange County offers free programs and services to those affected by the disease -- more than 84,000 people in Orange County -- including: a 24/7 helpline; support groups; care consultation and coordination; family, caregiver and community education; linkage to community resources; trial match program; and research, information and funding.
The organization will also hold one of three annual Walks to End Alzheimer's at Angel Stadium on Nov. 14.
"My hope is when fans drive by our stadium on the 57 Freeway, they see a bold purple glow in our sea of red and feel inspired to join an important movement," Angels chairman Dennis Kuhl said in a press release.
McAleer said that AAOC has already branded purple as its color throughout the Anaheim area -- including through various other promotions at Angel Stadium -- so that when fans see the halo glowing, they'll be able to associate it with the Alzheimer's cause.
"People will absolutely notice when a landmark as big as the halo on the 'A' glows purple," McAleer said. "I really believe that more people, particularly baseball fans, will know we exist."
David Adler is an associate reporter for MLB.com. Follow him on Twitter @_dadler. This story was not subject to the approval of Major League Baseball or its clubs.