Giants unveil food and shopping village near AT&T Park

SAN FRANCISCO -- Giants chief executive officer Larry Baer helped usher in a new era of community collaboration Wednesday morning on the sunny shores of McCovey Cove.

The Giants have teamed up with the San Francisco Port Commission and a host of local companies to create The Yard at Mission Rock, which features a beer garden, a coffee shop, a barbecue joint, several outdoor seating areas with great views of AT&T Park, apparel stores and more.

The pop-up style facility was constructed with the use of 13 recycled shipping containers, and it will be open to the public starting on Friday. The mini village will be open year-round, seven days a week at the northeast corner of Lot A, at the intersection of 3rd Street and Terry Francois Boulevard. For Giants fans, it's just a short walk from the stadium across the Lefty O'Doul Bridge.

"We've been really working really hard for several years in the community," Baer said, "with folks in and around this neighborhood who live here, who work here, to develop the vision for what this community needs and what this community should represent."

More than 200 people can pack into the beer garden, which features custom brews from Anchor Steam and barbecue offerings from The Whole Pig. Peet's Coffee has also repurposed a horse trailer into a storefront that will open daily at 7 a.m. PT, while Off The Grid will also help showcase some of the region's best food trucks and mobile eateries in a unique outdoor setting. Other partners include North Face and SF Made, which will spotlight local clothiers like Les Mechantes, which has already set up shop.

And as Baer noted, The Yard at Mission Rock will also be the site of a weekly farmer's market on Sundays. It's all part of a continuing vision the Giants have had for the area surrounding the stadium, which has been revitalized since the team opened the new waterfront ballpark in 2000.

"We all saw the vision and the opportunity that became AT&T Park," Baer said. "Today is a similar dynamic to what we have here, with kicking off The Yard, which will be a first implementation for what next will become of Mission Rock, and our development of Mission Rock."

While the Giants will own and operate The Yard, Baer made sure to credit the efforts of the city, local business and the Port Commission for their roles in making it all possible.

"I think the Giants know a little something about putting together a winning team," said San Francisco Port Commission president Leslie Katz. "It certainly looks like they've done so once again. Here at The Port, we're so happy to have The Yard open up here. It's an opportunity for us to showcase what we all know as one of the most spectacular locations along the waterfront."

Alex Espinoza is a contributor to MLB.com. This story was not subject to the approval of Major League Baseball or its clubs.