CHICAGO -- Chicago-based Wintrust Financial Corporation will get one of the prime advertising spots at Wrigley Field next year, securing the space above the new video scoreboard in left field.
The Cubs and Wintrust announced their Legacy Partnership on Wednesday, and introduced Wintrust as the exclusive official banking partner of the team, Hickory Street Capital LLC, and Cubs Charities.
The long-term agreement establishes Wintrust as a partner in Wrigley Field, the development around the ballpark, and the Cubs' community and neighborhood involvement.
The Legacy Partnership will give Wintrust signage rights above the new left-field video board. The company also will have exclusive ATM provider rights, naming rights of the ballpark's Gate D at Addison Street and Sheffield Avenue, and a video board feature between innings at every Cubs home game.
Wintrust also will have a presence at Cubs Park in Mesa, Ariz., the team's Spring Training ballpark.
Along with the numerous Chicago-area charities it already supports, Wintrust will play an important role with Cubs Charities as a Hall of Fame sponsor of the Bricks and Ivy Ball. Wintrust will also be an associate partner of the team's annual Cubs Convention and work with the Cubs and Cubs Charities on other community initiatives throughout the season.
Wintrust becomes the fifth Legacy Partner of the Cubs, joining Anheuser-Busch, ATI Physical Therapy, Starwood Hotels and Resorts and Under Armour.
Carrie Muskat is a reporter for MLB.com. She writes a blog, Muskat Ramblings, and you can follow her on Twitter @CarrieMuskat. This story was not subject to the approval of Major League Baseball or its clubs.